Adriatic Yachting — Company Website
Created the first version of the website in Next.js + Tailwind and later supported the transition to a WordPress-based v2. Owned the full lifecycle from design and implementation to maintenance and content updates.
Problem
Needed a premium website for a Swiss company to showcase yacht charter offerings with strong design and trust signals.
Constraints
- • High-end visual quality and clear conversion flow
- • Easy maintenance and content updates over time
- • Responsive performance across devices
Solution
Delivered a modern website from scratch (design + implementation) and supported the evolution to a WordPress v2 for easier content management and long-term maintenance.
Key Features
Premium UI
Clean, high-end layout and typography for trust and conversions.
Responsive Sections
Optimized layout for mobile and desktop user flows.
Maintainability
Supported the move to WP for easier updates and operations.
Tech Decisions
Next.js for v1 Velocity
Used Next.js + Tailwind to ship fast with consistent UI and performance.
WP for Content Operations
Transitioned to WordPress for content updates and easier long-term editing by non-dev stakeholders.
Performance & Metrics
Lessons Learned
- • Stakeholder needs often shift toward CMS maintainability
- • Design consistency is critical for brand trust
- • Shipping v1 fast enables better v2 decisions